Strategy

Our New Website

We quietly launched our new Brick Factory website last week.  I’m really proud of it.  I think it is a true reflection of who we are and what we do, which is tough to pull off.

When web development firms build sites for themselves, the instinct is to show off. ...

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Explaining the Upworthy Phenomenon with Science

The last few months I’ve been a bit stumped by how popular Upworthy has become.  The site attracted 90,000,000 unique visitors in November 2013, which seems completely crazy to me.

I get that the site is really good at writing headlines that beg to be clicked and shared. ...

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10 Tools We Can’t Live Without

Like a lot of companies, the way our Brick Factory team works has changed dramatically the last few years.   We have moved away from buying traditional software to using web-tools hosted in the cloud. In some cases we have moved from traditional software (such as Microsoft Office) to web-based tools (such as Google Apps). ...

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