Strategy

Drupalcon New Orleans: 21 Key Takeaways

Chris, Mike, Ron, Shane and I spent last week at Drupalcon in New Orleans.   We learned a lot and enjoyed a little too much of News Orleans’ food and nightlife.  Following is a list of our key takeaways from the trip.

(1) I attended my first Drupalcon Business Summit on the Monday before the conference.  ...

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Ring ring! Facebook is calling… you to action: 5 great posts by nonprofits

Donate. Volunteer. Sign up. Get involved. Sign our petition.

It doesn’t matter what specific cause your nonprofit supports; you have bottom line objectives you are working to achieve. Whether you are fundraising or promoting a petition, social media is a useful tool to reach your audience....

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Six non-profit websites with effective calls to donate

On Giving Tuesday a few months back I got seventeen emails from eleven different organizations asking me to donate to their cause online.  These are great organizations I believe in and have relationships with.  I would have liked to give to each and every one.  But, like most Americans not named Mark Zuckerberg,...

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The Good and the Ugly: A Tale of 15 Presidential Campaign Websites

How do the candidates stack up?

Your website is your digital doppelganger. Making a good first impression can determine success or failure.

When it comes to running for president in the digital era, a well designed website may be the most important tool in the proverbial toolbox.  ...

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Tools for Digital Marketing on a Shoestring Budget

Even if your organization does not have a lot of money, there’s no reason it can’t run successful digital campaigns.

Sometimes great organizations lack the capital to devote to digital marketing. This can be especially true for non-profits, where organizations’ limited funds are spent on providing the best programing possible,...

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