Mark Glaser points to a blog entry by USA Today’s Patrick Cooper announcing that they will launch a new version of their site this coming weekend. Jeff Jarvis was given a sneak peak at the site and links to a screenshot of the new homepage.

Here are some key components of the new site based on my reading of Cooper’s post:

  • Open commenting on every article.
  • Profiles where users can post personal information, photos and their own blog entries.
  • Active participation in site discussions by reporters.
  • Tagging of articles.
  • Digg style voting on stories and alternative view of content.
  • Site forums where users can discuss anything they want.

Sounds really, really promising.

Tom from our office took a shot at rethinking the design of USA Today a few months back so I’m interested in giving it a thorough test drive once it goes live.
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About the Author
Todd Zeigler
Todd Zeigler serves as the Brick Factory’s chief strategist and oversees the operations of the firm. In his sixteen year career in digital, he has planned and implemented campaigns for clients including the Pickens Plan, International Youth Foundation, Panthera, Edison Electric Institute, and the American Chemistry Council. Todd develops ambitious online advocacy programs, manages crises, implements online marketing strategies, and develops custom applications and software. He is bad at golf though.