PR

Customer Service and Jet Blue

Blog entries about customer service seemed to be following me around yesterday so I figured I’d write a blog post about it. 

First, I read “Seven steps to remarkable customer service” over on the extraordinary blog, Joel On Software.  Joel is the head of Fog Creek Software which makes the excellent FogBugz bug tracking software. ...

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The Social Press Release

Today Steve Rubel unveils Edelman’s take on the social news release, Storycrafter (note lots and lots of others are doing similar work). I like it. I’d rather get something like this than an old fashioned press release. But two quick thoughts:

(1) Regardless of the format, the key with press releases IMO is to produce very few of them....

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Boycott Technorati?

A few months back Edelman Public Relations and the blog search engine Technorati announced a partnership. The gist of it seems to be that Edelman gave Techorati some funding to fast track the expansion of Technorati into other countries.

Due to Edelman’s recent troubles, some folks are raising questions about the propriety of the deal....

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Reporting from the “Trends in Political Blogging” Panel

Andrew and I spent a couple of hours today at a panel discussion on “Trends in Political Blogging” hosted by Edelman and the Institute for Politics, Democacy and the Internet. Here are some semi-coherent thoughts from the event:

(1) Three representatives from Wal-Mart Watch (probably GWU student volunteers) were passing out flyers at the event about the whole Wal-Mart/Edelman fake blog fiasco from a few months back....

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Non-Profit Blogging

The DC Examiner has an article this morning about the use of blogs by Washington-DC based non-profits. The article highlights the blogging efforts of our client, the Washington Area Women’s Foundation, and features a quote from me as well.

I’m of the opinion blogging is a no brainer for non-profits:

  • It’s inexpensive.
  • ...
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