According to Wikipedia, Amazon’s Mechanical Turk is a tool that “enables computer programs to co-ordinate the use of human intelligence to perform tasks which computers are unable to do.” It enables companies and individuals to posts tasks and set an amount they are willing to pay for the tasks completion....
Continue ReadingAfter our presentation for the Magazine Publishers of America in NYC on Tuesday, we received some requests for additional research. I spent this morning trying to find some statistical explanations for the performance of the magazine websites by running some regressions, checking for correlation between the presence of Web features and traffic (as measured by Alexa). ...
Continue ReadingOn February 6th, Erin and I will be giving a presenation at the Magazine Publishers of America offices in NYC on the use of the Internet by magazines. We will talk about how aggressively magazines are adopting Web 2.0 features, review examples of best practices and speculate a bit about what will come next....
Continue ReadingBack in November, a number of us here at The Bivings Group were captivated by the Nintendo Wii and Sony PlayStation 3 launch – so much so, that we set up our ImpactWatch demo to follow the news about the two game systems. Now that both the launch and the Holiday Season have past,...
Continue ReadingGerry McGovern publishes a weekly email about the web, customer service, and how to improve website/intranet performance. It’s a good read; he really should have a blog. In his latest installment , “WORDS THAT WORK: SEARCH WORDS VERSUS WEBSITE WORDS,” Gerry highlights a new book by uber-pollster Frank Luntz, who claims that people are changing the words they use describe certain things. ...
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