The cost of Search Personalization

Many Internet companies (like Google, Microsoft, Netflix, and Amazon) tout the virtues of search personalization.  By using a multitude of factors, the companies can provide more relevant information to a person.

I agree that there are benefits to it.  When I google “Montgomery County Public Libraries,” search engines can use my IP address – that indicates that I’m in the Washington,...

Three Easy Steps: A Quick Look at Social Media Fundamentals

Recently I had the pleasure of sitting on a ‘Fail Fair’ panel about social media. My time was fairly limited so I decided to keep my presentation short and sweet – focusing on the three most essential fundamentals of social media:

1. Don’t break guitars
2. Don’t eat at McDonalds
3. Don’t say dumb things

Admittedly,...

Happy Birthday, Willie

Growing up in Texas, country artists Willie Nelson, Waylon Jennings and Kris Kristofferson served as the soundtrack of my childhood.  Today, musical legend Willie Nelson, who still maintains a busy touring schedule, turns 79.  To celebrate his birthday and his show at DC’s 9:30 Club next week, we are paying tribute to Willie on our Brick Factory homepage. ...

Brick Factory on Tumblr

We are constantly sharing links with each other here at the Brick Factory. 

Cool iPhone apps.  Inspiring print ads.  Awesome infographics.  Great illustrations.   Star Wars art.  What we had for lunch.  What we want to have for lunch.

Sharing is part of our process and culture....

More Brick Factory Art

As we mentioned in our post last week, we are working to fill up the walls in our new DC office with Brick Factory-inspired artwork.  Below is our latest piece created by designer Teddy Taylor.  Playing off Soviet Russia era propaganda posters, the piece includes Brick Factory written in Russian. ...