I have a bit of an Alexa problem. I spend a bit more time than is healthy analyzing the reach of website A compared to website B. The result is cheap posts, but I’m going to do one more before I swear off the practice. So here we go:
(1) Of newspaper websites,...
Continue ReadingAs a practitioner and researcher in the arena of marketing accountability, I am impressed with the latest articles in PRWeek, and other places, about the industry’s growing stress on measurement. It is clear that PR must be concerned about accountability measurement if it is to retain its proper share of corporate budgets....
Continue ReadingThe first ten years of the Internet are over. The web is no longer a new thing. It is an ingrained part of our lives.Studies show that users form their first impression about a website in 1/20th of a second. What are they going to think if that time is spent watching Flash animation load?...
Continue ReadingAccording to new Microsoft employee Niall Kennedy, Microsoft’s Ajaxy new website, Live.com, will serve as the default homepage for users of Internet Explorer 7 and the Windows Vista operating system. Kennedy says that hundreds of millions of computer users around the world will visit Live.com when they load up their new version of IE for the first time....
Continue ReadingI haven’t gotten around to reading Crashing the Gate yet, which is the new book by prominent liberal bloggers Marko Moulitsas (Daily Kos) and Jerome Armstrong (MyDD). But I did check out an extended review in the New York Review of Books. It looks like a good read. However, this quote from the review really jumped out at me:...
“Kos says he gets fifty times the number of visits received by the entire right wing ‘blogosphere,’ Continue ReadingSign up today to have our latest posts delivered straight to your inbox.
