The Wall Street Journal ran an article entitled, “Is It News…or Is It an Ad? ” yesterday about the appearance of in-text ads on major news sites. In-text ads appear as an underlined key word or phrase within an actual article. If a user mouses-over it, an advertisement related to that phrase appears as a layer above the content,...
Continue ReadingOn Friday, our pro-bono client the Mid-Atlantic Innocence Project (MAIP) launched a redesigned and revamped version of its website, www.exonerate.org. MAIP is a member of a network of non-profits around the country that works to provide legal services for people wrongly imprisoned for crimes they did not commit. The Project uses DNA evidence to exonerate and clear the names of people that are victims of shortcomings of the US judicial system. ...
Continue ReadingI found an interesting tidbit of information today on the Magazine Publishers of America (MPA) website, which provides circulation trend data and marketing information for magazine publishers and advertisers.
MPA provides a list of 36 magazines that have active profiles on MySpace. Basically, these profiles give magazines an outlet for reaching out to tech-minded teens and young people on a personal level....
Continue ReadingWhile doing some new research today, I discovered a few websites with some interesting features.
Sports Illustrated’s website has a function that I’ve recently seen popping up on the Web on rare news sites, such as the Washington Post. In the set of tools provided for each article,...
Continue ReadingNow that this year's Senate races are over, I wanted to take a quick look and see how our political bloggers fared in the election. It turns out that out of the 26 total campaign blogs, 13 were for winning candidates and 13 were for losing candidates. This factoid surprised me because I expected the Internet would play a more effectual role in this cycle's elections. ...
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