TAGS : Media

State of the News Media in 2010-Newspapers

Last night I had the privilege of attending the DC chapter of the International Association of Business Communicators meeting headlined by Amy Mitchell of the Pew Center on the State of the News Media in 2010.

In our 2007 report covering America’s Newspapers and the Internet, we argued that the Internet does not necessarily have to be a threatening competitor for newspapers....

Continue Reading

Book Review: The New Rules of Marketing & PR

David Meerman Scott was one of the first names I came across when I started this whole social media adventure.

At the time I was writing white papers and press releases for the launch of a new web site. This was something I had never done before, and I found the whole experience rather boring....

Continue Reading