TAGS : Messaging

@Safeway:You MUST Like This Page to Continue vs. Like @NissanEVs LEAF & Plant a Tree

In the last two days Safeway and Nissan have launched  unique Facebook landing pages that take different approaches to accomplish similar objectives. Playing off two very different motivations, both companies want your profile information and status updates in exchange for delivering a reward.  In this case, money or karma. Winning the award for the most aggressive approach is Safeway’s landing page promoting a $100 Memorial Day gift card giveaway....

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