RSS for New Releases? A No Brainer.

We took a quick look at corporate, trade association, and non-profit websites. Seems like less than 10% have set up an RSS feed for their news releases. Here’s an example. Here’s another. Notice the and icons.

RSS is the increasingly standard way content get passed around the web —...

IJNet’s New Site

We recently completed the launch of a new Website for the International Journalists’ Network (IJNET). IJNet.org, which is provided in its entirety in four languages (English, Spanish, Portuguese, and Arabic), is a global online service for journalists, media managers, media assistance professionals, journalism trainers and educators, or anyone else with an interest in news media....

PR Folks who Blog: Europe

Found the “Results of the first European Survey on Weblogs in Public Relations and Communication Management” by Philip Young, Ansgar Zerfass and Swaran Sandhu (Jan 2006). You can dowload it here. (It’s the link under “Results.”) Not sure whether the 500 or so respondents being self-selected makes the survey scientifically representative,...

State of the Media Report

Saw a story in last week’s PRWeek that mentioned the “State of the Media Report” by the Project for Excellence in Journalism. The project is an institute affiliated with the Columbia University Graduate School of Journalism, and funded by the Pew Charitable Trust.

Didn’t know what to expect,...

AOL Spends Too Much on Julia Roberts

Earlier this morning, I learned something very disturbing. According to a CNN.com article, Julia Roberts is the voice of AOL. Roberts didn’t volunteer to do this as part of some Time Warner movie studio crossover media deal and she wasn’t paid market rate for her work, which is typically $15,000 to $20,000 for a commercial that would be broadcast nationally....