Non-profits and political advocacy groups, while some of the most people-powered and well-supported organizations around, are not necessarily known for being early adopters of web-based tools. Although they are based in interaction with people and causes, the true driving force of organizations such as these always has been and always will be their ability to fundraise....
Continue ReadingWednesday at DC Week featured three related, but distinct interpretations of measuring ROI when it comes to Social Media. First up was “Social Media ROI” as presented by Carie Lewis from the Humane Society, Danielle Brigida of the National Wildlife Federation and moderated by Allyson Kapin of the Rad Campaign....
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This is an excellent, perhaps even epic video recap of the action at Social Media and Gov 2.0 Day at Digital Capital Week. Featuring appearances by your truly as well as fellow Bivings Group staffer Eric Lewis who also graces the thumbnail bellow. Thanks to Corrie Davidson from Captico for including us as well as for her excellent coverage on Twitter....
Continue ReadingWith one of the only standing-room only attendance levels of the day, the "Is There Really An App For That? Non-Profits and Social Media" panel was highly anticipated to be one of the most informative and interesting discussions of the Advocacy 2.0 day. Moderator Brian Reich assured the crowd that they were in for an active discussion and a strong brainstorming session,...
Continue ReadingWhen it comes to non-profits and social media, the final question always remains: how can I use these applications and platforms to actually increase donations? How can I use these to make money? The answer, many have said lately, is to turn to mobile fundraising. DC Week 2010 covered this topic with a "Mobile Fundraising and Advocacy"...
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