Proof that the Internet is Fantastic: Social Networks for Pets

There are two social networking sites for dogs: Dogster and Pawspot. And one for cats: Catster. Below is a pic of Yuki, a boxer who is the second most popular dog on Dogster with over 3,000 friends.

...

When Should Political Campaigns Blog?

I exchanged a few emails with Mark Glaser from Mediashift a while back when he put together a story on our campaign study. One of the questions he asked is how I advise candidates and campaigns who are thinking about blogging. It’s a question I’m asked pretty often and something I address in the pitches I put together....

Clerks II Launches MySpace Promotion

Fans of the movie Clerks will have an opportunity to make themselves a permanent part of the sequel, Clerks II. The first 10,000 Myspace users who add Mooby Presents Clerks II as a MySpace friend will have their names listed in the end credits of the new movie.

Seems like a great word of mouth marketing stunt to me....

Attack of the Digg Clones

In the last few weeks, we’ve seen the news aggregation site Digg expand its’ focus beyond Technology news in an effort to reach more eyeballs. We’ve also seen Netscape launch a Digg competitor that is also aimed at a wide audience, covering just about every topic you can think of....

Football Recruiters Invade MySpace?

College football recruiting is followed obsessively by lots of folks and the recruits a school pulls in each year often make or break a coach. Entire businesses, like Rivals.com and Scout.com, have been built around keeping track of the decisions made by 17 year old kids around the country. And coaches that can connect with kids during the recruiting process are just as valuable as coaches who,...