Social Media and the Pickens Plan Virtual March

We have been writing a lot of self promotional blog posts about our work on the Pickens Plan web program lately.  I am going to write one more and then I promise to move on to other topics.  🙂

The last three days, the Pickens Plan has been holding a virtual march on Washington in support of the elements of the Plan. ...

Hospitals and the Social Web

While doing some research for a talk I gave a few weeks ago, I came across a fantastic blog called “Found in the Cache” that examines how hospitals are using the social web.  The blog’s author, Ed Bennett, is tracking which hospitals maintain their are own blogs and have launched presences on Twitter,...

Vitamin Water Uses TV Ads to Drive Traffic to Facebook Fan Page

Like any good American, I spent a good bit of time today watching the NCAA college basketball tournament.  I’m pretty good at ignoring commercials, but a new Vitamin Water ad I half watched tonight caught my attention.  I really don’t remember the television commercial itself at all, although from some research I believe it is this Steve Nash spot that I saw. ...

Ning.com Gets a Major Upgrade

In the last six months we have helped build Ning social networks for the Pickens Plan and the National Peace Corps Association, among others.  We are fans of the platform.

Yesterday, Ning launched a redesigned version of their main website, www.ning.com.  This is a major upgrade.  Users of Ning networks know that under the previous design you pretty much had to visit each network you belonged to individually to figure out what was going on in each community. ...

Ten Observations from Drupalcon

I attended Drupalcon last week, which is a bi-annual Drupal conference for developers, themers and business development types like myself.  I had a great time, so here are some quick thoughts on the conference.

(1) Drupal people are really nice.   Conversations came easily and people are willing to share. ...