McCainSpace: Too Little Too Late

A few days ago the John McCain campaign launched a new version of their social networking tool, McCainSpace.  Having written about McCainSpace critically before, I figured I’d share some quick thoughts on the tool:

(1) The new version is built using a white label social networking product called KickApps,...

Obama and Text Messaging

The New York Times ran a story yesterday on the Barack Obama campaign’s aggressive use of text messaging this cycle.  I was interviewed for the article and a few of my quotes made the piece.   The reporter, Brian Stelter, interviewed me via email, so I figured I’d publish my responses in an effort to get an easy blog post out of the deal. ...

Barack Obama to Announce VP Choice via Email and Text

People that work in online politics know that a massive email list is the most valuable asset you can have.  A big email list equals fundraising clout and influence.

Yesterday, the Barack Obama campaign announced that they would be revealing his pick for Vice President to supporters via email and text. ...

Steal This Idea: Creating your own mini-Digg

Getting an article on the front page of Digg often takes a lot more than just writing good (or viral) content.   Many of the stories that make it to the Digg front page do so as a result of a mini-PR campaign, with submitters actively recruiting diggs via back channels such Twitter,...

Do you need a Content Management System?

Almost all the sites we build at The Bivings Group these days use Content Management Systems (we usually use Drupal or WordPress).  However, we do occasionally build old fashioned static sites when we know a site isn’t going to be updated that often and/or it is design heavy and we’ll be charged with managing it. ...