Analytics

5 Easy Tricks to Boost Your Follower Growth on Twitter

So you want to be popular? Thought so. Well listen up, Elfie—I’ll make you my new project.

The first thing you need to know about follower growth is that it doesn’t happen over night. (I know, bummer.) The good news is that it will happen if you listen to this advice....

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5 Must-Know Google Analytics Tips

Google Analytics is a powerful tool that allows organizations to measure the performance of their websites and gauge the effectiveness of their digital campaigns. While the basic Google Analytics capabilities of tracking visitors and pageviews are generally understood, there are other more advanced techniques worth implementing that allow for webmasters to better understand their audience and evaluate how effective a digital strategy is at reaching them....

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