This is not a complete list of how the news media can use blogs, but it provides several ideas for journalists who are scratching their heads about how to launch blogs that serve a purpose other than as another distribution channel for content.
(1) Solicit ideas for coverage
Make readers/viewers/listeners feel a part of the editorial process;...
The excellent Pro Blogger has a post up asking reader's to list their top 5 blogging tools. I started to write my list in the comments, but I figured I'd kill two birds with one stone and make it a full blog post.
So here are my top 5 blogging tools:
(1) WordPress
WordPress is the best blogging platform for my money because it is easy to use,...
Continue ReadingI wrote a pretty complementary post a few weeks back about a conference call the McCain campaign had with conservative bloggers.
Two weeks later it is clear that the McCain campaign is failing at the most important part of blogger relations: listening.
Mike Turk signed up for an account on McCain's social networking tool,...
Continue ReadingYesterday David All live blogged a conference call John McCain's campaign staff had with conservative bloggers. Captain Ed from the conservative blog, Captain's Quarters, posted his insights as well.
I think there are a couple of key points about campaigns and blogs in general that can be drawn from reading these posts,...
Continue ReadingMicah Sifry over at Personal Democracy has an interesting post looking at how well Democratic Presidential candidates are doing on MySpace and at generating blog links.
All of this should be taking with a huge grain of salt, as online buzz/support doesn’t always translate that well. Although I would argue is is more meaningful for primary elections than general. ...
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