Mark Glaser from Mediashift has a good breakdown of the reader reaction to the recent relaunch of the USA Today website. As background, USA Today's new site contains a lot of great social features but longtime site visitors have reacted negatively.
Below is an excerpt of a comment I left on Mark's post:
I think there may be a lesson to be learned though in how to roll these things out....
Continue ReadingErin and I went up to NYC a few weeks back to give a presentation to members of the Magazine Publishers' of America about our study on the features of magazine websites. If you are a glutton for punishment, you can download a copy of our Powerpoint presentation here.
As a presenter,...
Continue ReadingFollowing on the heels of the New York Times, the Seattle Post Intelligencer has launched a news reader that allows you to read the print version of the newspaper through a desktop application.
I gave the reader a test drive and think it is a fantastic piece of technology. ...
Continue ReadingAfter our presentation for the Magazine Publishers of America in NYC on Tuesday, we received some requests for additional research. I spent this morning trying to find some statistical explanations for the performance of the magazine websites by running some regressions, checking for correlation between the presence of Web features and traffic (as measured by Alexa). ...
Continue ReadingRead/Write Web has an interesting post looking at the use of RSS and social bookmarking (Digg, del.icio.us and Newsvine) by fifteen or so mainstream media outlets. Their post is similar in many ways to the newspaper and magazine studies we did a few months back that looked at the features on the major player's websites....
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