Obama’s Trickle and Deluge

I'm kind of disgruntled right now with the Obama VP e-mail and text message campaign.  It now seems like a bait and switch scheme to me....

A Geek Site that isn’t Geeky

Ok, maybe I'm a bad person who relies upon stereotypes too much, but one would think a site for geeks would actually have great features since geeks are so tech savvy.  Wrong.

While browsing through the magazine rack at Borders Books earlier this summer, I came across Geek Monthly with its cover girl,...

Obama and Text Messaging

The New York Times ran a story yesterday on the Barack Obama campaign’s aggressive use of text messaging this cycle.  I was interviewed for the article and a few of my quotes made the piece.   The reporter, Brian Stelter, interviewed me via email, so I figured I’d publish my responses in an effort to get an easy blog post out of the deal. ...

Podcasts: Thriving, Endangered, or Extinct?

Recently, we released our 2008 study of the senatorial campaign websites, and there was a particular element that stood out.  Podcasts were being used by fewer candidates than the year before, despite the fact that it seemed to be a very "tech-y" and potentially useful way to get a candidate's message across....

Barack Obama to Announce VP Choice via Email and Text

People that work in online politics know that a massive email list is the most valuable asset you can have.  A big email list equals fundraising clout and influence.

Yesterday, the Barack Obama campaign announced that they would be revealing his pick for Vice President to supporters via email and text. ...