Learn HTML, Already.

The year was 2004. The Red Sox broke the curse. Nickleback was cool. And an awkward high-school sophomore started teaching herself HTML.

When I ask people why they haven’t learned HTML, the most common answer is, “Because it’s too hard.”

Well, the thing is,...

The Closest Thing to Free Likes: Re-Posting Old Content

All too often, great content is created, uploaded to a blog, posted on social media, viewed by interested users, and then quickly forgotten.

But, if that same great content is posted on social media again later, then it is able to reach a far greater audience. This sounds obvious,...

One month later: ten takeaways from DPM2015

Officially, our title is “strategist.”

But we do a little bit of everything: digital strategy, account management, project management.

Last month, we hopped on a train up to Philadelphia to attend Digital Project Manager Summit 2015.

We learned a lot in three days –...

How Search Can Improve Your Website: 6 Google Hacks

I’m notoriously bad with song lyrics. But I can type a few words from the song’s chorus into Google, and bam- every word is right there in the first result. The trick is to use an asterisk in place of the words you don’t know.

There are actually tons of tricks like this that you can use in your Google search query....

Twenty Great 404 Error Pages

Human being are fallible creatures, so when surfing the web it is inevitable that they will occasionally mistype a URL or try to access a page that no longer exists.  When this happens visitors hit a site’s 404 error page which tells users and search engines that the page they are looking for can’t be found....