I exchanged a few emails with Mark Glaser from Mediashift a while back when he put together a story on our campaign study. One of the questions he asked is how I advise candidates and campaigns who are thinking about blogging. It’s a question I’m asked pretty often and something I address in the pitches I put together....
Continue ReadingApparently in Texas, you need a high-tech microscope in order to see patriotism at work. CNN News reported yesterday that electrical engineering graduate students Jang-Bae Jeon and Carlo Foresca at the University of Texas at Dallas succeeded in building a mini-American flag. This flag isn’t just any mini-flag, however, it’s a nanoflag....
Continue ReadingBusiness 2.0 ran an interesting article entitled, “Redefining the RSS feed” regarding FeedBurner. The article is based largely on an interview with the company’s CEO, Dick Costolo, and it explores the company’s business model, and discusses how it integrates advertisements into publishers’ feeds and reports back on the size and scope of their audience....
Continue ReadingFans of the movie Clerks will have an opportunity to make themselves a permanent part of the sequel, Clerks II. The first 10,000 Myspace users who add Mooby Presents Clerks II as a MySpace friend will have their names listed in the end credits of the new movie.
Seems like a great word of mouth marketing stunt to me....
Continue ReadingIn the last few weeks, we’ve seen the news aggregation site Digg expand its’ focus beyond Technology news in an effort to reach more eyeballs. We’ve also seen Netscape launch a Digg competitor that is also aimed at a wide audience, covering just about every topic you can think of....
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