Politicians Spotted on MySpace

I got an email from a colleague pointing me to the MySpace page of Allan Lichtman, a Democrat running for the open U.S. Senate seat in Maryland. This is the first politican I’ve seen with a MySpace profile, although I haven’t looked that hard. With 250,000 new users signing up every day and 66 million total users,...

Mainstream Media Vs. Digg

I have a bit of an Alexa problem. I spend a bit more time than is healthy analyzing the reach of website A compared to website B. The result is cheap posts, but I’m going to do one more before I swear off the practice. So here we go:

(1) Of newspaper websites,...

PR and ROI: A Critical Crossroads

As a practitioner and researcher in the arena of marketing accountability, I am impressed with the latest articles in PRWeek, and other places, about the industry’s growing stress on measurement. It is clear that PR must be concerned about accountability measurement if it is to retain its proper share of corporate budgets....

Web Design Matters.

The first ten years of the Internet are over. The web is no longer a new thing. It is an ingrained part of our lives.Studies show that users form their first impression about a website in 1/20th of a second. What are they going to think if that time is spent watching Flash animation load?...

RSS and Ajax about to go Mainstream

According to new Microsoft employee Niall Kennedy, Microsoft’s Ajaxy new website, Live.com, will serve as the default homepage for users of Internet Explorer 7 and the Windows Vista operating system. Kennedy says that hundreds of millions of computer users around the world will visit Live.com when they load up their new version of IE for the first time....