If you ask most non-profits, charities and political campaigns what the number one priority for their online program is, the majority of them will tell you it is to raise money online. Yet at the same time, most of these same organizations will admit to spending very little time thinking through the layout and design of their online donation pages. ...
Continue ReadingHaving used Google Analytics since 2005, I can make a few definitive statements about the program:
At the Brick Factory, we respect good-looking websites of many kinds. It’s interesting to see how the purpose of the website changes the design of the site. Newspaper and magazine sites are very text-heavy. The college sites we mentioned on our blog a couple of months ago do a great job of displaying the identity of the school,...
Continue ReadingLast week stocklogos.com posted a listing of popular logos and revealed the cost of each. As I’m sure was the plan, the post successfully elicited the expected sentiments of disbelief. Or mine…
That 2012 Olympics thing ran someone 625 grand. That seems perhaps excessive. New Zealand Banking Group at 15 mil?...
Continue ReadingIf you subscribe to the Obama email list, you are used to seeing emails that look a lot like this.
Short. To the point. Mostly text with few if any images. A single link to the action they want you to perform. And that’s it.
Over the years the Obama campaign has experimented with a ...
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