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Understanding Buzz for Your Business

Google’s Tuesday release of Buzz, a new social networking component to its ever-growing suite of web tools, has kept the internet busy with debate over how Buzz will compete with major social network players Twitter and Facebook for users’ correspondence with friends and contacts.

While central discussion surrounds speculation over whether Buzz’s privacy flaws will scare away users or the new product ...

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Absolute Beginners Guide to Media Monitoring

Absolute Beginners Guide to Media Monitoring

Hannah Del Porto from our ImpactWatch team provides a great introduction for those looking to set up their own monitoring/measurement programs....

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An Intro to Google Buzz

Video demonstration of Google’s latest product, Google Buzz, which the company describes as a "new way to start conversations about the things you find interesting." You can read the Google product announcement here and a good overview of the service over on Techcrunch here....

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Facebook’s Regional Connections

Peter Warden has a great post up on his blog that looks at how Facebook users in different states are connected to each.  He finds that the U.S. can be divided into roughly seven regions, which are visualized above.  Be sure to read the full post....

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The Who Rocks Facebook with Name That Riff

I’m not a big fan of the majority of available widgets, apps, and games that bombard Facebook.  Most are garbage in my opinion, and do nothing other than clutter your profile or page.

The problem is many of these widgets were built with the old school marketing mentality of “if we build it,...

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