Data-Based Decision Making: Thoughts from WordCamp Asia

I recently presented at WordCamp Asia – the regional conference for WordPress developers – and talked about how to gather and use data to make decisions as a small-to-medium sized web development agency. Over the years, we have made countless spreadsheets and custom apps to help us capture information about our clients,...

The Purpose of the Homepage

When building a new website for a client we almost always start the design process with the homepage. We do this for a few different reasons:

• For nearly all of our clients (primarily nonprofits, trade associations, and advocacy groups) the homepage is still the most popular page on the site.
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