A new DC News Site launched last Sunday– and the local social media scene has been abuzz with the innovation, social media outreach, and hyper local focus seen on the site. The pages of this online portal will function to aggregate news from all over the DC metro area and create a one-stop-shop for DC residents. TBD is owned by the same company that owns POLITICO, but its model of news delivery is decidedly different. The site seamlessly mergers the ‘old media’ video news from WJLA (Channel 7) and News Channel 8 with news reporting and blog posts.

Reaching Out to The Blogging Community

127 local blogs from across the Washington DC metropolitan area have joined together to contribute and publish content though the TBD portal. The neighborhood blog section features stories from TBD staff writers as well as those found on DC-area blogs.  In order to continuously improve their content, the site is also asking for reader feedback (and not just in the comments section). Yet the best part of the new site that if you input your zip code into a handy search bar, TBD will tailor content specifically for you.

In addition to engaging with users on numerous social media platforms, TBD also released several mobile phone applications –allowing readers to get their news on the go. The Bivings Report can assess with high confidence that this new website is an arbiter of great things to come as social media merges with traditional media formals on the web. It features a large amount of white space and is intuitively designed with the end users' experience in mind. 

TBD – much like the Bivings Group's Impact Watch
 
Aggregation of news and posts in the blogosphere is akin to ImpactWatch, a product produced by The Bivings Group. This tool analyzes the tone and content of very news and blog article in order to create a cohesive picture about the public's perception of a product or event.  ImpactWatch is continuously revolutionizing the aggregation of news and information about particular topics. Out staff of analysts and programmers is continuously innovating this product to better enhance our results and customer usability.