As a designer, I’ve struggled as how to best contribute to our blog. Most web design articles speak to people who aren’t designers and tend to focus on the obvious. I don’t intend to add to that.
So I decided to attempt a redesign of the USA Today homepage as companion piece to our recommendations to the newspaper industry....
Continue ReadingI found an interesting tidbit of information today on the Magazine Publishers of America (MPA) website, which provides circulation trend data and marketing information for magazine publishers and advertisers.
MPA provides a list of 36 magazines that have active profiles on MySpace. Basically, these profiles give magazines an outlet for reaching out to tech-minded teens and young people on a personal level....
Continue ReadingThere is an interesting conversation taking place over in the United Kingdom about the value of newspaper blogs. Andrew Grant-Adamson, a journalism professor at the University of Westminster, started the debate with this a post asking “What is the Purpose of Newspaper blogs?”
Adamson-Grant followed up by looking up the Technorati rank of the blogs for two of the UK’s largest newspapers (the Times and the Telegraph)....
Continue ReadingWe’ve spent some time here encouraging folks to move away from a generalized approach to content and toward niche content.
Jeff Jarvis just wrote a post about the struggles Time Magazine is having with its generalized content approach. Here’s a key snippet:
“I think that general-interest magazines may well be fated to fade away....
Continue ReadingThose interested in the newspaper/media business will do well to read a story published in the New York Times yesterday about the Rivals sports network.
Rivals maintains a website for every large college in the country and has 1-4 reporters dedicated to covering each school’s athletic department in depth (many of the reporters are part timers who have other jobs)....
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