On the DNC’s Party Builder

Yesterday the Democratic National Committee launched Party Builder, a social networking tool attached to their main website, www.democrats.org. This comes on the heels of a similar effort the Republican National Committee launched a while ago called MyGOP.

Party Builder is a nice, full featured tool. The folks behind this did a good job....

On Mark Warner and Second Life

There has been some buzz on the blogs about former VA Governor (and future Democratic Presidential candidate) Mark’s Warner’s appearance in the virtual world Second Life. A transcript of the apearance can be read here.

The last year has seen more and more marketers and PR folks experimenting with Second LIfe....

Back to School

Kids everywhere are going to hate me for saying this.  But, with the summer winding down, the smell of school is in the air.  That's right, the back-to-school shopping season is almost upon us.  And for kids heading off for their freshman year of college, back to school shopping is getting more and more complicated every year....

Friendster: Armed with Patents

I think I belong to nearly every social network out there now: Friendster, MySpace, LinkedIn, Orkut and, as of last Wednesday, Facebook. The network I used the most was Friendster, because most of my friends already had profiles on there. No one I know uses Orkut and my colleagues and I are listed on LinkedIn....

Pew Charitable Trust Report on Bloggers

In an attempt to provide a “portrait” of American bloggers, the Pew Internet and American Life Center put out yet another study on the weblog phenomenon. Key takeaways are as follows:

• 12 million Americans keep a blog
• 57 million Americans read blogs
• 37% of Americans who blog use their lives and experiences as inspiration for entries
• 11% of American bloggers say they focus mainly on writing about politics and government
...