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Study Finds Instagram is Most Effective Social Platform for Nonprofits

Our Brick Factory team spends a lot of time helping nonprofits get the most out of their presences on Facebook, Twitter, and Instagram. Despite how important social media has become, there isn’t a ton of benchmark data for nonprofit marketers.

Which social networks are most effective? How often do nonprofits post?...

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The Brick Factory’s favorite NFL teams

The NFL is back this week, so here is a quick summary of the rooting interests of some select Brick Factory workers.

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Making Sure Your Site Adheres to GDPR “Cookie” Policies

General Data Protection Regulation (GDPR) is a new set of rules issued by the European Union (EU) designed to give citizens more control over their personal data. From a web perspective, it requires Web sites that reach a European audience to actively inform site visitors of what data is being gathered by the site via cookies,...

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What Really Happened: Facebook’s Algorithm Change

At the beginning of the year, Mark Zuckerberg announced that Facebook was changing its newsfeed algorithm. Users could expect to see more content from friends and family. And less for organizations and pages. Businesses started panicking.

Facebook was already a play to pay environment – on average,...

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You’ve just launched your association website. Now what?

So you’ve done it. Your association has launched their brand new website and all is well with the world! Your months of hard work have paid off, which means you can finally relax…or does it?

While this may have once been considered the end of your online story,...

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