Today Steve Rubel unveils Edelman’s take on the social news release, Storycrafter (note lots and lots of others are doing similar work). I like it. I’d rather get something like this than an old fashioned press release. But two quick thoughts:
(1) Regardless of the format, the key with press releases IMO is to produce very few of them....
Continue ReadingThere is a new site called Fake Your Space that allows users to pay 99 cents to have “hot” men and women post comments to their profiles on social networking sites like MySpace and Facebook (see “Sly” to the right). You can even tell them what to write!
I guess the idea is that if you have fake hot friends,...
Continue ReadingCNBC relaunched its website a few days ago after being offline for six months due the expiration of its deal with Microsoft. Here is a quick look at the Good, the Bad and the Ugly on the redesigned site.
The Good
(1) According to Techcrunch, the site will have between three and eight hours of fresh video content available each day....
Continue ReadingWe've been somewhat critical of newspaper and magazine websites in the past few weeks. Two of our studies, "The Use of the Internet by America's Newspapers" and "The Presence of Magazines on the Internet", concluded that newspapers and magazines aren't maximizing their presence on the Web. By using a larger number and variety of Web tools,...
Continue ReadingBy now, we've all heard the unfortunate tales of injury and destruction that have come as a result of playing the Nintendo Wii. If you haven't, I suggest visiting Wii Have a Problem, a blog dedicated to reporting wacky Wii-related stories. The site has video footage of broken screens, ranging from laptop monitors to 40 inch LCDs;...
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