Inspired by our meeting last week with LA Times reporter T. Christian Miller, I decided to take a closer look at some of our data from the newspaper study we conducted this summer. I wanted to see how the online versions of newspapers are performing compared to their print circulations. The findings were interesting and indicate that there are many ...
Continue ReadingErin had a little free time today so we decided to build on our campaign study and do some quick research to see which US Senate candidates had the most popular websites. Please note that the site rank and reach per million data included in the table below is taken from Alexa. We included the blog column based on our own research....
Continue ReadingTwo pieces of news just sort of jumped out at me today:
(1) Dick DeVos, who is running for Governer in Michigan, just announced the winner of a video contest they were running on their website. The DeVos campaign invited site visitors to make their own political ads in support of DeVos,...
Continue ReadingIn a move that can be described as either truly genius or truly bizarre, the Associated Press reported that the Motion Picture Association of America has developed a curriculum to teach the Boy Scouts of America about the necessity of entertainment copyright law and the ill-effects of pirating movies. Scouts receive a merit badge after completing the program,...
Continue ReadingA $500 million to $1 billion problem, depending on whom you ask.
In a front page article in The Washington Post, 'Click Fraud' Threatens Foundation of Web Ad, staff writer Sara Kehaulani Goo discusses the mechanics of click fraud, the new forms of click fraud — the fast growing "pay to read"...
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