close

Search

Posted Date

Posted By

Category

by
October 24, 2006

Two pieces of news just sort of jumped out at me today:

(1) Dick DeVos, who is running for Governer in Michigan, just announced the winner of a video contest they were running on their website.  The DeVos campaign invited site visitors to make their own political ads in support of DeVos, giving a video iPod to the winner.

Fantastic idea.  If you watch the videos you'll see the power and weakness of this concept.  The quality is all over the board.

(2) Business Week online has a great story on the use of Web 2.0 by European political candidates.  Most interestingly, British Conservative Party leader David Cameron has a video blog. 

About the Author
Todd Zeigler
Todd Zeigler serves as the Brick Factory’s chief strategist and oversees the operations of the firm. In his sixteen year career in digital, he has planned and implemented campaigns for clients including the Pickens Plan, International Youth Foundation, Panthera, Edison Electric Institute, and the American Chemistry Council. Todd develops ambitious online advocacy programs, manages crises, implements online marketing strategies, and develops custom applications and software. He is bad at golf though.
More From Todd Zeigler