Advertising

Some Quick Hits

Here are some quick takes on a few items I’ve come across in the news the last few days:

(1) The average online news story receives half of its page views within the first 36 hours of being posted, according to a new study by the University of Notre Dame....

Continue Reading

Wal-Mart’s Certain Something

Those polling maniacs over at Rasmussen Reports released a study today that claims that 69% of Americans still have a positive opinion of Wal-Mart, while 29% do not like the superstore. The report revealed the following:

  • Americans who are in the lower or middle income brackets are more likely to have a positive opinion of Wal-Mart than those in the upper income bracket.
  • ...
Continue Reading

Doing the (Market) Research

So now that we’ve all agreed that The World is Flat and also that we’re a nation of people drowning in debt, Boston Consulting Group senior consultant Michael Silverstein has a new theory for us: Middle class consumers are on an eternal treasure hunt, looking for an emotional connection to our purchases,...

Continue Reading

Podcasting Made Easy

Podcasting is about creating audio or video content for an audience that wants to listen or watch when they want, where they want, and how they want.

There are now several podcasting tools designed to make podcasting hassle-free and one of the more promising sites is Evoca.

Evoca makes podcasting easier than ever by allowing users to upload an audio file of a previously recorded content or more interestingly in my opinion,...

Continue Reading

Project Panama

The whirl of the turbines deafens the team as the Black Hawk skims along at what seems like mere feet above the rolling waves below. The scent of the sea tickles their noses, the salinity palpably stinging their nostrils. In front of them, the dawning sun glimmers on the surface,...

Continue Reading
First5678910... 10