Since their 2009 launches at the South by Southwest Festival (SXSW), two unique startups-Foursquare, and Gowalla have become the biggest players in the still emerging niche of location based services. While it remains to be seen whether or not the market will support more than one location based service, judging by the number and growth of users,...
Continue ReadingDavid Meerman Scott was one of the first names I came across when I started this whole social media adventure.
At the time I was writing white papers and press releases for the launch of a new web site. This was something I had never done before, and I found the whole experience rather boring....
Continue ReadingWhen last we left, we talked about how the social web thrives on unselfish communication. I touched a bit on the role of technology, and today I’d like to expand upon some thoughts.
When you hear the words social media what’s the 1st thing that comes to your mind?...
Continue ReadingThumbing through the October 2008 issue of PRSA's publication Tactics was a lot like opening up my RSS folders and taking a look around. Featuring an internet/web 2.0 multiple page spread, the issue covered topics ranging from maximizing the benefits of Twitter to the convenience of using FriendFeed. Most of this seemed familiar —...
Continue ReadingChuck and I recently attended the 6th Summit on Measurement, sponsored by the Institute for Public Relations (IPR). This year the location was Portsmouth, New Hampshire, where the festivities began with a meet-and-greet in Strawberry Banke. Tours of local restored houses and mansions were provided while conversation began among PR,...
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