Optimizing Your Web Program with A/B Testing

A big message we try to deliver to our clients is that the launch of your new website is the beginning of the project, not the end.  Your web program is an ongoing campaign, not a finite process like the production of a print brochure.  For your web program to reach its potential,...

Bivings Debate: Is GoogleTV Great? Here’s Why

(this is part 1 of a 2 part BivingsReport Debate on the merits of Google TV)

Argument #1: The new tv platform from Google has the power to legitimately revolutionize the way we watch TV. Unlike AppleTV, Google and its platforms have effectively permeated most facets of technological life in this country....

2010 AMP Summit: From the attendee perspective

If my own and the @bivings tweets hasn’t already tipped you off, I was fortunate to spend last Friday and Saturday at the inaugural AMP Summit. Organized by our friends at the David All Group and a distinguished leadership committee including Joe Trippi, Jerome Armstrong, Robert Bluey, Peter Corbett, Peter Greenberger,...

Data Visualization in the Developing World: How One Company is Helping Change the face of Online Maps

On September 22nd, I attended a meetup hosted by DC Media Makers featuring DevelopmentSeed – a firm specializing in open source data visualization and map development.  Over the course of the last several years, this company has created custom maps detailing election fraud and corruption in Afghanistan as well as the post-Earthquake aid work going on in Haiti by 47 different non-profits....

Unsubscribing from the Groupon Email List

I love the coupon site Groupon and happily subscribe to receive their DC deals via email.  However, at some point I accidently subscribed to receive updates on Chicago deals through one of my secondary email accounts.  This morning I got an email offering 50% off tickets to a Bon Jovi and Kid Rock concert in Chicago,...