As a web development firm, we’re closely following the progress of HTML 5, which is the latest HTML standard that promises to dramatically change the web.  At this point, only a small percentage of Internet users are capable of viewing sites in HTML 5, as most browsers don’t support the standard yet.  As a result only a few sites have invested the time to take advantage of HTML 5’s possibilities and the average web surfer has no clue how the standard will impact their browsing experience.

I could blather on conceptually about how HTML 5 will change things, but I think it is better to show you.  Check out this video demo of the HTML 5 version of the search engine Bing for a real example of how things will change.

If you have Google Chrome installed, you should also check out this interactive piece for the Arcade Fire song “We Used to Wait”, which is an even more impressive example.

About the Author
Todd Zeigler
Todd Zeigler serves as the Brick Factory’s chief strategist and oversees the operations of the firm. In his sixteen year career in digital, he has planned and implemented campaigns for clients including the Pickens Plan, International Youth Foundation, Panthera, Edison Electric Institute, and the American Chemistry Council. Todd develops ambitious online advocacy programs, manages crises, implements online marketing strategies, and develops custom applications and software. He is bad at golf though.