Has Foursquare Finally Hit the Big Time?

Unlocking location-based deals on everything from coffee to running shoes has been part of the social media vernacular for a number of years. After all, offering up your location data to retailers and allow companies to pitch you discounts and specials was how many companies aimed to become profitable. Yet only 4% of Americans used any sort of check-in service in 2010. ...

Foursquare’s “I Voted” Badge- How Will Campaigns Use It?

While most of the news surrounding Foursquare’s announcement on Mashable that users will now get a custom badge for voting on election day, so far not much has been written about the most interesting, and potentially explosive aspect- the Foursquare election data visualization site.

Although Gowalla was first to announce an election badge and actively seek to partner with individual campaigns,...

King of the Location Based Mountain- Foursquare vs. Gowalla, Loopt, Yelp, RallyUp, Plyce…

Since their 2009 launches at the South by Southwest Festival (SXSW), two unique startups-Foursquare, and Gowalla have become the biggest players in the still emerging niche of location based services.  While it remains to be seen whether or not the market will support more than one location based service, judging by the number and growth of users,...

10 Best Sports Teams Websites

It’s no secret that sports are all about competition. Teams train day and night just to gain a competitive edge. In recent decades, the competitive nature of sports has transitioned to the Internet, giving more access to the most important team player, the fan.

Now with the Internet,...

Habit Formation and Web Development

There was a pretty terrific piece in the New York Times a few days ago about how marketers use consumer data to help sell their products.  The whole piece is worth a read, and much of it is relevant to our work in building websites and creating CRM solutions. ...