After finishing our study of campaign websites, we took the time to check out the Senate candidates’ blogs. Here is a review of some of the best and worst campaign blogs for 2006.
Rick Santorum’s (R-PA) blog, “Running with Rick”, was the most complete of the three incumbent blogs we found,...
Continue ReadingFor someone who loves to squirrel away nuggets of information (everything from ornithology to celebrity news), Google Notebooks has provided a great tool to all of us. I have created a number of new notebooks since yesterday (one for each client, plus one solely dedicated to recipes involving easy-to-prepare rice dishes and cake recipes that consist of stacking Hostess Ding Dongs on top of each other). ...
Continue ReadingI was catching up on my feed reading and noticed posts on Techcrunch and Micropersuasion about Google’s new buzz tracking product, Google Trends. According to Google:
“Google Trends analyzes a portion of Google web searches to compute how many searches have been done for the terms you enter relative to the total number of searches done on Google over time....
Continue ReadingWe’ve mentioned our media management and analysis platform, ImpactWatch, several times (in passing) on this blog. Last night, at the 2006 Sabre Awards Dinner in Manhattan, we learned that we had won the Iron Sabre for the Research/Evaluation category, beating out Hill & Knowlton’s Wal-Mart Media Day Analysis case study....
Continue ReadingAnyone who has teenaged kids is aware (or should be) of what they are doing online. I have a 17-year-old boy, and a 13-year-old girl. IM is a given, as is my son’s cell phone when he’s way from his laptop. When he’s online, he plays video games almost exclusively....
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